I'm the Co-founder and CEO of The Grommet. We launch undiscovered consumer products. It's also the birthplace of Citizen Commerce. I write about design, cultural anthropology, and start-ups, mostly.

Fresh thinking on the value of a Facebook profile

Very thoughtful post about the value of a Facebook profile, which goes beyond the surface statistical analysis. Tony does not reveal his last name, but I am inclined to feel a kinship with any guy who puts a nice promotional blurb about adopting a retired racing greyhound on the top of his blog.

clipped from 16364.blogspot.com
s thinking that the value should be variable based on the influence that a user
has. The FB “influence factor” would be based on the number of friends I have,
the number of apps I subscribe to, my groups, number of interactions, etc. My
“influence factor” is a ranking of how involved I am in FB and hence a
reflection of how FB “sticky” I am. The more sticky the better because the more
time I spend in FB means that there are more opportunities to show me ads. Also
a large number of friends means that my profile home page is prime real estate
for product placement messages that my friends will view when they check up on
me.

  blog it

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